Toys“R”Us, Iberia

Founded: 1991
Headquarters: Madrid, Spain
First Stores Opened: 1991 (Spain); 1993 (Portugal)
Store Locations: More than 55 Toys“R”Us and Side-by-Side stores, combining toys and baby products under one roof
e-commerce Operations Established: 2011
Number of Employees: Approximately 1,600

Since opening its first store in Barcelona, Spain in 1991, Toys“R”Us, Iberia has grown to include approximately 50 Toys“R”Us stores in the region, as well as several Side-by-Side store locations that combine Toys“R”Us and Babies“R”Us together under one roof. Toys“R”Us, Iberia, continues to introduce new store formats, including both permanent and seasonal Toys“R”Us Express locations.

Shoppers visiting “R”Us stores in Iberia will discover toys and baby products from well-known local brands, such as Educa, Diset, Falomir, Famosa and Concentra, as well as global toy manufacturers like Mattel and Hasbro. Three Kings Day, commemorated on January 6 each year, is a major holiday in Spain, with significant shopping for gifts taking place in the days leading up to the holiday.

Toys“R”Us, Iberia established e-commerce operations for its businesses in Spain and Portugal at Toysrus.es and Toysrus.pt in 2011. It also sells baby products through Babiesrus.es and Babiesrus.pt.

Connect with Toys“R”Us, Iberia online via its social media channels:


For more information, please click here to see a list of store locations in Spain and Portugal.